Толковый словарь английского языка - persona

noun (plural ~e or ~s) Etymology: Latin Date: 1909 a character assumed by an author in a written work, 2. an individual's social facade or front that especially in the analytic psychology of C. G. Jung reflects the role in life the individual is playing, the ~lity that a person (as an actor or politician) projects in public ; image, a character in a fictional presentation (as a novel or play)